Vinyl Vehicle Wraps and Vinyl Decals are both effective forms of advertising your power wash business, but which is right for you? While both options offer flexibility no matter what style truck or trailer you use, there are a number of pros and cons for both methods. In this article, we will go over each option to help you decide what path of power wash marketing is the best for your business.
Power Wash Marketing: Vehicle Wraps and Vinyl Decals
Both vehicle wraps and vinyl decals offer a unique means of advertising while on the job or in commute. Each offers flexibility for your advertising and can be removed without damaging the vehicle. However, a significant difference between vehicle wraps and vinyl decals is the size. Wraps cover the entire surface of the vehicle, including the bumper. Decals are simply large stickers.
Vehicle wrapping is a relatively new technology that allows your artwork to conform to a variety of vehicle types, including box trucks and trailers. While vehicle wraps are more expensive, they also tend to be more durable when installed properly. Not only do they look more professional, like a custom paint job, but they protect the vehicle’s original paint, maintain a higher resale value.
Vehicle wraps command attention much better than vinyl decals. A well designed vehicle wrap can act as a billboard for your company when you are on the road or parked outside of a jobsite.
The average vehicle wrap costs approximately $3,000 and have an average lifespan of 6 years.
While vinyl decals may not be as elaborate as vehicle wraps, they are often much more cost effective. Decals are best used on smaller surfaces to advertise your business. They do still provide great mobile advertising, but can be less eye catching than wraps. Vinyl decals can be expected to last 4-5 years.
No matter which option you pick, these forms of power wash marketing are sure to leave an impression. Do you have vehicle wraps or vinyl decals on your fleet or company vehicles? How did you decide which would work best for your business? We’d love to see the designs and styles you used! For more ways to stand out from your competition, make sure you have a reputable insurance company behind you. We’ve exclusively served mobile cleaning contractors for 40 years. We know what coverage you need and we know how to protect your business properly. Just call us at 1-800-878-3808.